Kinopoisk – Brand videos
The main concept we used to create the stories is "Zhukvitsa". This is our logo's capital/first letter.
Increasing users' awareness of this attribute is the key objective. We will find it easier to communicate in the future if we just use this symbol to designate our products. We have been successful in raising users' awareness of this attribute after a year and a half of comparable advertising initiatives. The small portion of our involvement in this is shown here.
Increasing users' awareness of this attribute is the key objective. We will find it easier to communicate in the future if we just use this symbol to designate our products. We have been successful in raising users' awareness of this attribute after a year and a half of comparable advertising initiatives. The small portion of our involvement in this is shown here.
Final video
Storyboard
Work in progress
Styleframes
Final video
Animatic
Styleframes
Storyboard
Final video
Final video
Styleframes
Direction:
Pavel Kardashov
Pavel Ablamonov
Motion design, design:
Pavel Ablamonov
Concept supervising:
Natasha Polyakova
Thanks for watching!
Pavel Kardashov
Pavel Ablamonov
Motion design, design:
Pavel Ablamonov
Concept supervising:
Natasha Polyakova
Thanks for watching!
